Alloy Says 3Q Financial On Track

Share this article:
Despite the Sept. 11 terrorist attack against the United States, Alloy Inc., New York, yesterday affirmed its financial guidance for the fiscal 2001 third quarter and full fiscal 2001 year that it established in late August.


Chairman and CEO Matt Diamond continues to expect fiscal third quarter total revenue to be between $42 million and $44 million, with net merchandise revenues of $30 million to $32 million, with sponsorship and other revenues to be in the range of $12 million to $13 million. Fiscal third quarter pro forma income is expected to be between $2.1 million and $2.2 million.


Full fiscal year total revenue expectations remain between $157 million and $160 million, with a split of $120 million to $122 million of net merchandise revenues, and $37 million to $38 million of sponsorship and other revenues.


Full fiscal year pro forma profitability is expected to be between $1.5 million and $1.7 million.


Share this article:
close

Next Article in Multichannel Marketing

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Multichannel Marketing

Generating Loyalty for Brands and Retailers in an Omnichannel World

Generating Loyalty for Brands and Retailers in an ...

Harnessing personas, loyalty programs, and new technologies can help marketers better connect with customers.

News Byte: Salesforce Forms Unit to Focus on Verticals

News Byte: Salesforce Forms Unit to Focus on ...

The industries business unit, led by ex-White House CIO Vivek Kundra, will serve six industry groupings.

Columbia U. Puts the "Do" in "Donation"

Columbia U. Puts the "Do" in "Donation"

Columbia University raises nearly $7 million in donations in just 24 hours with a combination of social media, live events, and gamification.