Most Recent Articles by Allison Schiff
There's a great, free social media tool you should definitely be taking advantage of, but probably aren't—your very own employees.
The Beeb turns to integrated marketing to update its image and make an impression on media buyers and advertisers.
Anyone can create a hashtag (and #AnythingCanBeAHashtag)—but only some hashtags resonate.
The Portland Trail Blazers live up to its name by innovating a more user-friendly, engaging, and profitable way for fans to buy tickets.
In the email world, silence does not consent—at least not in Canada, where much fretted over anti-spam legislation went into effect on July 1.
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Company of the Week
Founded in September 2009, Stirista is an integrated marketing agency that specializes in micro-targeting via traditional and digital channels. Our mission is to help companies, non-profits, and universities alike find new prospects and better understand their existing contacts. We are on the preferred vendor list for a handful of Fortune 500 companies with three of the ten largest companies in the world turning to us for marketing insights. To put it simply, we're young (at least at heart), ambitious, and sometimes impulsive-but always hungry for new ideas.
Founded in September 2009, Stirista is an integrated marketing agency that specializes in ...