Alerts.com Partners With 247 Media for Online Service

Share this article:
Alerts.com will provide 24/7 Media clients with personalized information and news alerts in a partnership announced yesterday.


The service will give Web sites "another way to help drive traffic and keep their customers loyal,'' said Cindy Brown, senior vice president and general manager at 24/7 Exactis, the company's e-mail service bureau.


A click on a button at a site featuring Alerts allows a customer to tailor his information criteria, the method of receiving updates and the timing of updates.


"A customer might ask an online merchant to Alert her by e-mail when a particular item goes on sale,'' Brown said. When it does go on sale, the customer would get a message that would include a URL link for access to the site.


Alerts can be sent to PCs, cell phones, pagers, personal digital assistants, telephones and fax machines.


Founded two years ago, Alerts.com, Raleigh, NC, remotely monitors Web sites and delivers pertinent information as specified by customers.
Share this article:
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

Is the Next Mobile Already at Hand?

Is the Next Mobile Already at Hand?

Researchers quibble about just how big the Internet of Things is going to be, but a new report says it's going to be huge and that marketers need to pay ...

Sony Brings Data to Outdoor Advertising

Sony Brings Data to Outdoor Advertising

Norwegian moviegoers got front-row seats when Sony took dynamic digital ads off the Web and into theaters.

Ramp Introduces Video Platform for Marketers

Ramp Introduces Video Platform for Marketers

The cloud-based platform syncs with marketing automation and capitalizes on user behavior to extend view times.