ALC Serves Chef's Catalog Programs
The Chef's catalog buyers package insert program offers 500,000 inserts annually and has a price of $65/M. The CHEF's catalog buyers blow-in program has 15 million annual insertions and costs $35/M.
These are buyers of cookware and kitchen products from the catalog. They are 63 percent female with an average age of 50-plus, an average household income range of $75,000-$100,000 and an average unit of sale of $110.