ALC Offers World Pub Lists

Share this article:
American List Counsel, Princeton, NJ, took management of 12 subscriber files from World Publications and a master file of 399,000 names.


Titles include outdoor water sport-related magazines such as Boating Life, Cruising World, Fly Fishing in Salt Waters, Marlin, Sailing World, Sport Fishing, Wake Boarding, Water Ski and Wind Surfing. The other titles are Caribbean Travel & Life, Garden Design and Saveur.


The World Publications master file consists of all the above titles. Data cards with counts and pricing for these files can be obtained at www.alcdata.com.


Along with these lists, ALC also was named list manager for the Red Herring file of 165,000 active subscribers and more than 49,300 opt-in e-mail subscribers.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

App of the Week: CardsApp

App of the Week: CardsApp

The app lets users select loyalty cards on their phone or smartwatch to display QR codes at check out time.

Rakuten Marketing Moves to a Unified Platform

Rakuten Marketing Moves to a Unified Platform

Omni experience consolidates all channel offerings into a single platform and dashboard to provide better management of the customer funnel.

Hawk Search Widens its Global Reach

Hawk Search Widens its Global Reach

Hawk Search's solution offers support for more than twice as many languages as other site search providers, according to the company.