ALC Offers ADVO Business List

Share this article:
American List Counsel, Princeton, NJ, announced the availability yesterday of the ADVO Business Data file of 10.7 million business records.


The new-to-market file is managed by ALC, which is also responsible for renting the data to other companies looking to resell it on behalf of ADVO.


The ADVO data is maintained in Enhanced Carrier Route Walk Sequence, allowing mailers to receive maximum postal discounts. Mailers can target by SCF, ZIP Code and carrier route levels. The base price on the file is $20/M.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

Customer Centricity Is Spurring Marketing-Tech Investments

Customer Centricity Is Spurring Marketing-Tech Investments

A majority of marketers rank customer satisfaction improvements as paramount in the technology investment decisions.

Big, Bold Moves in the C-Suite

Big, Bold Moves in the C-Suite ...

JCPenney appoints Home Depot's Marvin Ellison as CEO; Harte Hanks and JWT add hitting power to their C-level benches

Campaign Comes to the States

Campaign Comes to the States

DMN's UK-based sister publication launches Campaign US