ALC of NY Gains Children's Publishing Files

Share this article:
ALC of New York LLC has been appointed list manager for 11 children's publishing files totaling more than 1.1 million subscribers from Carus Publishing.


The lists consist of nine titles, each geared toward a specific segment of children ages 6 months to teens, including Cricket Magazine, Babybug, Ladybug, Click, Spider, Muse, Cicada, Dig and the new-to-market Ask! magazine.


In addition to these titles, the Cricket Magazine Group Masterfile and Cricket Magazine Group Gift Givers files also will be managed by ALC of New York.


ALC of New York assumed management of the Carus files Friday.


Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

News Byte: Comcast Expanding Global Ad Delivery Through Partnership

News Byte: Comcast Expanding Global Ad Delivery Through ...

Through a partnership with Adstream , Comcast's AdDelivery Service expands its footprint across the globe.

40 Under 40 2014: Nominations Are Now Open!

40 Under 40 2014: Nominations Are Now Open!

It's time to nominate the 2014 crop of young marketing luminaries for Direct Marketing News's 40 Under 40 Awards. The deadline is Friday, June 6, 2014.

News Byte: MediaCrossing Partners with ASL Marketing on Youth Marketing Tool

News Byte: MediaCrossing Partners with ASL Marketing on ...

The digital media trading firm and marketing database company aim to help marketers target 13 to 34 year olds.