ALC Milestones Families with Children - American List Counsel

ALC Milestones Families with Children

Manager: American List Counsel

Description: This file is comprised of parents who frequently visit trusted, well known online sites for everything from infant and toddler products and services to parenting information. Sources for the file include newspaper announcements, online website registrations, and postal and e-mail campaign responders. File members have an average age of 40, and their child's average age is nine. Sixty percent have more than two children in the household, and the average household income is $75,000. Seventy percent of the list is female.

Selects: Include gender, gender of child, home owner, household income select, number of children, SCF, state and Zip Code.

Size: 25,130,225 universe

Price: $85/M base rate

Contact: Emily Briody, American List Counsel, 4300 Route 1, Princeton NJ, 08543

Phone: 609/580-2971

E-mail: Emily.briody@alc.com