ALC Adds U.S. News to Publishing Files
American List Counsel's data management division has been appointed list manager of the 1.9 million-name U.S. News & World Report file, ALC said yesterday.The file is 56 percent male with a median age of 45 and a median annual income of $60,700. Almost 70 percent of subscribers attended college.
Selections include recency, gender, business address, job function, job title, paid subscribers, renewals, source and change of address. The base price is $90/M.
ALC recommends this list for offers including publications, technology, entertainment, communications, home dŽcor, apparel, travel, investments and charitable causes.
