Al Urbanski

Al Urbanski

Senior Editor

Al Urbanski is Senior Writer for Direct Marketing News. A longtime reporter on sales, marketing, and retail topics, he has held senior editorial positions at Sales & Marketing Management, PROMO and Progressive Grocer.

Most Recent Articles by Al Urbanski

Twitter Got Trump This Far, Does He Need Email to Take Him the Rest of the Way?

Twitter Got Trump This Far, Does He Need Email to Take Him the Rest of the Way?

Hillary's already socking away summer media time, while Donald deals with the pains of shifting from earned to paid media vehicles.

How to make programmatic less problematic

How to make programmatic less problematic

Automated marketing is like a gifted adolescent: The long-term outlook is rosy, while the short term is troublesome.

The Lawyer, the Post Office, and the Union Man

The Lawyer, the Post Office, and the Union Man

A pair of strange bedfellows who helped craft the Postal Act of 2006 agree that postal rates don't need a review, they need new postal reform, and now.

Jeff Smith Tapped as LiveRamp CMO

Jeff Smith Tapped as LiveRamp CMO

The veteran information industry marketer is brought in to fan the flames of rapid growth at the data onboarding company.

Google Wants My Phone Number

Google Wants My Phone Number

And I'm not giving it up. Does it want to date me, or just use me? I think the latter. What about you?

More Articles by Al Urbanski

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