Al Urbanski

Al Urbanski

Senior Editor

Al Urbanski is Senior Writer for Direct Marketing News. A longtime reporter on sales, marketing, and retail topics, he has held senior editorial positions at Sales & Marketing Management, PROMO and Progressive Grocer.

Most Recent Articles by Al Urbanski

USPS Delays Rate Changes for First Class and Packages, Too

USPS Delays Rate Changes for First Class and Packages, Too

The U.S. Postal Service Board of Governors felt it best to implement all price and classification changes at the same time.

Costco, USAA, Netflix, and JetBlue Lead in Net Promoter Scores

Costco, USAA, Netflix, and JetBlue Lead in Net Promoter Scores

Medicare, eBay, Hotels.com and Walmart Pharmacy, meanwhile, find theirs in decline.

Lattice Engines Drives Predictive Analytics to Sales Teams

Lattice Engines Drives Predictive Analytics to Sales Teams

A new application promises to help sales organizations spot likely buyers in purchased lists and dormant account files.

MRC Chief: Mobile Metrics Standards Are a Long Way Off

MRC Chief: Mobile Metrics Standards Are a Long Way Off

To get a handle on the hard-to-track and evolving channel, George Ivie needs more help (and more data) from marketers.

USPS Postpones April 26 Date for New Rates

USPS Postpones April 26 Date for New Rates

The Board of Governors does the wise thing—deciding to wait until all new rates are approved by the PRC before setting a new date.

More Articles by Al Urbanski

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