AI

One on One: Zeta Can Compete Everywhere, says Jeffry Nimeroff

One on One: Zeta Can Compete Everywhere, says Jeffry Nimeroff

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Zeta is lining up with the big marketing cloud players, says CIO Jeffry Nimeroff

The Monday Stack: AI Makes My Head Hurt

The Monday Stack: AI Makes My Head Hurt

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Our weekly column about marketing tech and ops

AI: The Beating Heart of ABM

AI: The Beating Heart of ABM

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At the Demandbase Marketing Innovation Summit, talk of ABM continually turned to talk of AI

How Deep Learning Will Disrupt Marketing

How Deep Learning Will Disrupt Marketing

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If brands and marketers want to get the right message to the right customer at the right time, they need to prepare

Salesforce Pushes AI Into Sales Cycle

Salesforce Pushes AI Into Sales Cycle

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Einstein High Velocity Sales Cloud, announced today, promotes a smoother path to conversion, and aligns sales activity with marketing engagement data

One on one: Artfinder on Personalizing Art Tastes

One on one: Artfinder on Personalizing Art Tastes

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Jonas Almgren describes how his company is bringing machine learning to the world of art.

Contemplating the AI Revolution

Contemplating the AI Revolution

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Paul Roehrig of Cognizant is pondering revolutionary changes which will bring about a machine-driven, but still human-centric, future

One on One: Matthew Myers on Scaling Influence

One on One: Matthew Myers on Scaling Influence

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Matthew Myers of Tidal Labs explains why influencer marketing is only scalable through technology

Cosabella: Shocked by Albert

Cosabella: Shocked by Albert

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Family-owned luxury lingerie company Cosabella is placing its faith in AI

Beyond the Marketing Cloud: Adobe Summit 2017

Beyond the Marketing Cloud: Adobe Summit 2017

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Adobe comes out punching with its new Experience Cloud

One on One: Tom Libretto says Pegasystems is Putting CRM First

One on One: Tom Libretto says Pegasystems is Putting CRM First

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CMO Tom Libretto explains how Pegasystems is transitioning to a CRM-first company

Will Science Fiction Become the New Reality?

Will Science Fiction Become the New Reality?

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A panel of experts discussed Hollywood's depiction of humans' relationship with machines and what the future looks like as the two become more intertwined.

What Machine Learning  Can (and Can't) Do

What Machine Learning Can (and Can't) Do

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Top practitioners talk to us about the benefits and limitations of machine learning and AI

Act-On Gets Adaptive

Act-On Gets Adaptive

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Machine learning can take marketers beyond personas

One on One: We're Here to Change Opinions on Brands, says Stephen Upstone

One on One: We're Here to Change Opinions on Brands, says Stephen Upstone

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Stephen Upstone of LoopMe on the objectives and execution of video advertising

One on One: Louis Rosenberg on the Merits of Swarm Intelligence, the Other A.I.

One on One: Louis Rosenberg on the Merits of Swarm Intelligence, the Other A.I.

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The award-winning A.I. connoisseur breaks down the science and technology behind swarm intelligence, and why marketers should pay attention.

A.I. is Making Retail Smarter Too

A.I. is Making Retail Smarter Too

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Qubit is putting A.I. smarts into delivering digital experiences for leading consumer brands

Marketers: Basics Come Before A.I.

Marketers: Basics Come Before A.I.

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Navigating the funnel is tortuous enough. Robots may not be the answer at this time.

Will Marketing Survive the Future?

Will Marketing Survive the Future?

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What's the point of marketing when the tech decides for you?

DMN Future Week: Keep Watching the Skies

DMN Future Week: Keep Watching the Skies

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This week at DMN we're straining to look beyond the event horizon

Staples Builds an Alexa-Like Easy Button

Staples Builds an Alexa-Like Easy Button

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The office supplies retailer is partnering with IBM Watson to create a voice-activated ordering system for its B2B customers.

Dstillery's Perlich Finds Skepticism Key for Any Data Scientist

Dstillery's Perlich Finds Skepticism Key for Any Data Scientist

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A conversation with her father paved that way for a future in data science

A.I. Informs Personalization for Starbucks

A.I. Informs Personalization for Starbucks

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Starbucks understands the perks of personalized marketing

A.I. Informs Personalization for Starbucks

A.I. Informs Personalization for Starbucks

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Starbucks understands the perks of personalized marketing

Most Jobs Will Be Replaced By Technology Soon, But Not This One

Most Jobs Will Be Replaced By Technology Soon, But Not This One

Is there any task left that requires a human touch?

Most Jobs Will Be Replaced By Technology Soon, But Not This One

Most Jobs Will Be Replaced By Technology Soon, But Not This One

Is there any task left that requires a human touch?

Buzz or Bust: Artificial Intelligence?

Buzz or Bust: Artificial Intelligence?

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This week, we asked industry leaders to give us their candid thoughts on some of the hot topics of 2016

Buzz or Bust: Artificial Intelligence?

Buzz or Bust: Artificial Intelligence?

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This week, we asked industry leaders to give us their candid thoughts on some of the hot topics of 2016

The Robots Took Over in 2016

The Robots Took Over in 2016

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A look back at the evolution of the conversation around, and application of, AI in marketing throughout 2016.

Just Don't Call it A.I.

Just Don't Call it A.I.

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Referring to self-teaching algorithms as "Artificial Intelligence" trivializes the original AI dream

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