Wunderman Wins Cannes Award
Called "Hitchhiker," the direct mail piece for the AA was one of 17 Direct Lions awarded to British entries. All told, 43 Direct Lions were awarded.
The youth marketing expert is charged with delivering on the agency's promise to lead in data-driven creativity.
The social software provider acquired the provider of social data integration.
Noah Jessop, CommandIQ's former CEO, will join the Liquid team as head of data and evangelist for the newly minted LiquidIQ platform.