Unit 7 moves Cupani to vice chairman
Cupani joined Unit 7 -- then known as LLKF&B -- in 2003 after a stint as chief creative officer at Wunderman New York. This promotion comes a year after Unit 7, New York, hired Lita Sands away from Pfizer as client services director. She was later promoted to the agency's chief marketing officer.
In another recent appointments to boost prospects at Unit 7, Rob Peterson was named chief strategy officer after working at shops like Messner and Merkley + Partners, and Ross Quinn was tapped as chief collaboration officer.
Since its relaunch, Unit 7 has added clients like Shire and Cancer Treatment Centers to a list that includes MasterCard, Bristol-Myers Squibb Co., Pfizer and Air France.