Agency

Agencies? Consultancies? They're Making CX Real

Agencies? Consultancies? They're Making CX Real

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They'll partner with you to implement your stack, manage your data, run your creative, and digitally transform your business (Part Two: Merkle, Cognizant)

One on One: Susan Vobejda on Women in Business

One on One: Susan Vobejda on Women in Business

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The Trade Desk's Susan Vobejda talks about how the business environment is changing for women, and how to make the current moment of consciousness-raising permanent

Advertising Gets More Inclusive

Advertising Gets More Inclusive

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Surveys show brands striving to increase diversity in advertising images. But they still have a way to go

Agencies? Consultancies? They Want to Do It All

Agencies? Consultancies? They Want to Do It All

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They'll partner with you to implement your stack, manage your data, run your creative, and digitally transform your business (Part One: Deloitte Digital, Isobar.)

Bringing the XR to SXSW

Bringing the XR to SXSW

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Accenture Interactive brings extended reality experiences to the festival

The Hall of Femme Podcast: Janel Laravie, Chacka Marketing

The Hall of Femme Podcast: Janel Laravie, Chacka Marketing

The founder and CEO of digital media agency Chacka Marketing

Designs on the Future: Fjord's 2018

Designs on the Future: Fjord's 2018

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Fjord, the design and innovation consultancy, maps the key business and tech trends of 2018

The Wednesday Stack: GDPR and Other Reasons to be Anxious

The Wednesday Stack: GDPR and Other Reasons to be Anxious

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Let's start the New Year with European data regulations and an AI assistant with a sinister (at first glance) name

One on One: David Meikle on Marketing Procurement

One on One: David Meikle on Marketing Procurement

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David Meikle explains why procuring marketing services is not your average procurement challenge

Prescriptions for Healthcare Marketing in 2018

Prescriptions for Healthcare Marketing in 2018

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Marketers in the healthcare sector will need more tech skills in 2018

One on One: Anthony Larrisey on Experience, Diversity, and Trust

One on One: Anthony Larrisey on Experience, Diversity, and Trust

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Anthony Larrisey of Industria Creative takes us deep into experiential marketing — its opportunities and risks

One on One: Measuring the Creative Spark with Audra Pace

One on One: Measuring the Creative Spark with Audra Pace

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Audra Pace of Mod Op talks immersive content, viral content, and how optimization can go too far

One on One: If Digital is Right, We're Your Ladies, says Sandy Rubinstein

One on One: If Digital is Right, We're Your Ladies, says Sandy Rubinstein

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Sandy Rubinstein of DXagency discusses the opportunities and challenges of digital marketing

One on One: The Customer is Fundamental, says Marco Scognamiglio

One on One: The Customer is Fundamental, says Marco Scognamiglio

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The RAPP global CEO talks about staying relevant to customers on a real-time basis

One on One: Organic's Approach to Cognitive Technology

One on One: Organic's Approach to Cognitive Technology

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Chris Kelly and Keith Pine of Organic talk about cognitive technology and the practical outcomes for agency clients

One on One: David Meikle and the Gorilla in the Room

One on One: David Meikle and the Gorilla in the Room

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Ogilvy & Mather alum David Meikle on the importance of risk-taking in advertising and marketing

One on One: Bryan Melmed on a Better, More Relevant Ad Experience

One on One: Bryan Melmed on a Better, More Relevant Ad Experience

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Bryan Melmed of Exponential explains how data supports customized, relevant messaging

Marketing: From Macro to Microtransactions

Marketing: From Macro to Microtransactions

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Mitch Joel waxed philosophical about permanence and ephemerality, ownership, and access at CTA 17

Designing the "Big E"

Designing the "Big E"

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Delivering "E" for experience means understanding the customer's needs in the moment. A conversation with Glen Hartman of Accenture Interactive

One on One: Jennifer Mathissen on Data-Driven Consumer Insights

One on One: Jennifer Mathissen on Data-Driven Consumer Insights

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On the day Amazon acquired Whole Foods, Jennifer Mathissen of Catapult discusses the significance of the move, and the data-driven consumer insights space

DAM Hard for Big Agency

DAM Hard for Big Agency

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TBWA Worldwide sought a solution to managing an ocean of digital assets: It found Nuxeo

Isobar is Creating for the Future at NowLab

Isobar is Creating for the Future at NowLab

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At Isobar, everyone is welcome to think innovatively

The Thin Slice of Endless Possibility

The Thin Slice of Endless Possibility

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The world of the niche marketing agency

DMN's 2017 Agency Snapshot

DMN's 2017 Agency Snapshot

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Discussing the evolution of direct with some of the industry's leading agencies

The Changing Face of Agencies

The Changing Face of Agencies

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Today's most digitally savvy agencies are also consultancies, and they're helping brands drive deep digital transformation

How Digital Agencies Find (and Keep) Clients

How Digital Agencies Find (and Keep) Clients

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Finding clients worth keeping, and keeping the clients you find

One on One: Brad Simms on Why CMOs Need Business Agencies

One on One: Brad Simms on Why CMOs Need Business Agencies

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Brad Simms of GALE talks about new frontiers for digital-savvy agencies

One on One: Make the Chain Very Simple, says George Levin

One on One: Make the Chain Very Simple, says George Levin

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George Levin of GetIntent talks about the unnecessary complexity and lack of transparency in the adtech space

An ABC of Header Bidding

An ABC of Header Bidding

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How to bring more value to programmatic

Facebook Audience Network: A Shot in the Dark

Facebook Audience Network: A Shot in the Dark

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The risk of firing ads into Audience Network's black hole may be significant

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