Sigma Wins AICPA, Synergy Bank Accounts
Also, Synergy Bank has appointed Sigma as its agency of record to create a campaign aimed at existing and prospective consumer and business customers.
Linking price quotes to CRM opens new personalization opportunities
Accenture finds that digital and mobile are taking a sizable share of companies' advertising budgets—equal to that of television ads.
Western Union's head of global social strategy explains how tapping into customers' distinct cultures and needs creates engaging, relatable stories that prompt action.