Agency News

Designing the "Big E"

Designing the "Big E"

Delivering "E" for experience means understanding the customer's needs in the moment. A conversation with Glen Hartman of Accenture Interactive

One on One: Do SMBs Need Agencies Anymore?

One on One: Do SMBs Need Agencies Anymore?

Inspired Mobile's Pratick Thakrar dishes on the evolution of digital, the role of agencies, and why SMBs may not need them as much.

One on One: Jennifer Mathissen on Data-Driven Consumer Insights

One on One: Jennifer Mathissen on Data-Driven Consumer Insights

On the day Amazon acquired Whole Foods, Jennifer Mathissen of Catapult discusses the significance of the move, and the data-driven consumer insights space

6 ABM Pointers from SiriusDecisions

6 ABM Pointers from SiriusDecisions

Matt Senatore offers some observations on the now and future state of Account Based Marketing

Focus Groups Are Still Relevant

Focus Groups Are Still Relevant

Even in the age of AI, there's still a place for the traditional focus group

5 Takeaways from Mary Meeker's Iconic Internet Report

5 Takeaways from Mary Meeker's Iconic Internet Report

Reality is catching up with perception, and mobile still has catching up to do, according to the 2017 edition of Meeker's Internet Trends

DAM Hard for Big Agency

DAM Hard for Big Agency

TBWA Worldwide sought a solution to managing an ocean of digital assets: It found Nuxeo

List: Art.com/AllPosters.com Masterfile - Belardi/Ostroy

An unduplicated masterfile comprised of Art.com and AllPosters.com catalog files that work well for a variety of offers including gift, home furnishings, apparel & accessories, fundraising, food & wine, and general merchandise.

Isobar is Creating for the Future at NowLab

Isobar is Creating for the Future at NowLab

At Isobar, everyone is welcome to think innovatively

The Thin Slice of Endless Possibility

The Thin Slice of Endless Possibility

The world of the niche marketing agency

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Relive the 2017 Marketing Hall of Femme

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