Rapp-Collins to Take Over Adobe Systems Management
The assignment includes upgrade, lead-generation and cross-selling programs. Adobe cited the agency's worldwide capabilities as one of the determining factors in its decision to award it the work.
The youth marketing expert is charged with delivering on the agency's promise to lead in data-driven creativity.
The social software provider acquired the provider of social data integration.
Noah Jessop, CommandIQ's former CEO, will join the Liquid team as head of data and evangelist for the newly minted LiquidIQ platform.