Priceline Goes to Gotham
The Norwalk, CT, company had handled creative duties inhouse since May after dropping Hill, Holliday, Connors, Cosmopulos' New York office. Ocean Media, Huntington Beach, CA, will continue to plan and buy media.
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"Clients increasingly care less about the brand," says Bill Kanarick, chief strategy officer for Publicis.Sapient.
Are Snap's Spectacles the precursor to VR?
Facebook's removal of trending topics descriptions makes them a purveyor of clickbait