Omnicom launches China business unit

Share this content:

Holding company Omnicom Group said June 17 that it has formed a business unit to manage its interests in the Asia-Pacific region. Omnicom Greater China will support agencies in mainland China, Hong Kong, Macau and Taiwan from its Beijing headquarters.

Serge Dumont will lead the group as vice chairman of Omnicom, reporting to CEO John Wren, the holding company said in a statement. Dumont previously served as Omnicom's SVP and president of Asia-Pacific, India, the Middle East and Africa.

Omnicom's direct and digital agencies include Direct Partners, Javelin Marketing Group, Rapp, Targetbase and Organic.

Loading links....

Sign up to our newsletters

Company of the Week

We recently were named B2B Magazine's Direct Marketing Agency of the Year, and with good reason: We make real, measureable, positive change happen for our clients. A full-service agency founded in 1974, Bader Rutter expertly helps you get the right message to the right audience at the right time through the right channels. As we engage our clients' audiences along their journey, direct marketing (email, direct mail, phone, SMS) and behavioral marketing (SEM, retargeting, contextual) channels deliver information relevant to the needs of each stage. We are experts at implementing and leveraging marketing technologies such as CRM and marketing automation in order to synchronize sales and marketing communications. Our team of architects and activators plan, execute, measure and adjust in real time to ensure the strategy is working as needed and change things if it's not.

Find out more here »

DMN's Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here