OgilvyOne Acquires BTB Agency Leopard

Share this content:

In an attempt to bolster its business-to-business sales capabilities, OgilvyOne North America has acquired Broomfield, CO-based marketing agency Leopard.

The acquisition gives New York-based OgilvyOne, which is known more for its branded communication strategies, Leopard's proprietary technology for digital asset management and will expand its offerings of sales and demand generation tools. Leopard, which specializes in helping companies accelerate the sales cycle for complex BTB products and services, also shares key clients with OgilvyOne like IBM and SAP.

Sherri Leopard, founder/CEO of Leopard, will report to OgilvyOne North America president Carla Hendra and continue in her role at the company. The agency will become an independent unit of OgilvyOne and will continue to conduct business under the Leopard brand from its offices in Colorado.

Sign up to our newsletters

Company of the Week

PAN Communications is an award-winning integrated marketing and public relations agency for B2B technology and healthcare brands. PAN's data-driven approach allows the firm to specialize in public relations, social media, content and influencer marketing, and data and analytics. PAN partners with brands to create unique, integrated campaigns that captivate audiences.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above