Merkle/Domain wins Denver medical research center account

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The National Jewish Medical and Research Center in Denver has hired database marketing agency Merkle Inc.'s Merkle/Domain group for a three-year term to help with fundraising.

As agency of record, Merkle/Domain's Seattle office will develop targeted direct marketing campaigns for the nonsectarian nonprofit. The first campaigns are due to launch next month. Fees were not disclosed.

The National Jewish Medical and Research Center is a leading respiratory hospital devoted to respiratory, allergic and immune-system diseases, including asthma, tuberculosis, emphysema, severe allergies, AIDS and cancer. The 108-year-old institution also treats autoimmune diseases such as lupus.


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