McCann steps down as global CEO of Starcom MediaVest Group

Share this content:

Renetta McCann announced today that she will immediately vacate her position as global CEO of Starcom MediaVest Group.

Laura Desmond, who is CEO of SMG/The Americas, will assume McCann's title.

As of January 1, 2009, McCann plans to take a one-year sabbatical from SMG and the marketing communications industry, according to the company. In a statement, McCann said that she would like to give her family and personal goals her “full attention.”

“While the family matters are private, one of my personal goals is to uncover some new ways of thinking about talent/opportunity alignment, specifically which triggers, emotions and assignments can more quickly propel the right people into the best roles,” she said in the statement. “In the next six months, I will apply myself as needed to transition Laura to her new role, and I will take on some talent-related projects at the Groupe level.”

McCann has been global CEO since 2005. Before that, she was CEO of SMG/The Americas.

Sign up to our newsletters

Company of the Week

USAData helps businesses find new customers and grow their current customers through a combination of data and digital marketing services, and easy-to-use SaaS technology products. We enrich customer data so businesses can more effectively target and communicate with customers, and connect them with their best look-alike prospects through digital and traditional channels. We make it easy through simple, self-serve applications and APIs, as well as through full-service programs managed by our Data and Digital experts. 

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above