Expert Satellite Hires Gearon Hoffman

Share this content:
Expert Satellite, a Worcester, MA, provider of DirecTV products and services, appointed Gearon Hoffman, Boston, as its first advertising agency.


The shop competed with several Boston-area rivals for the account, whose billings are estimated at $1 million to $2 million in the first year.


Gearon Hoffman will create a national television campaign breaking in March, with media planning and buying responsibilities, too. The agency also will run online advertising and direct marketing programs for Expert Satellite.


With more than $70 million in billings, Gearon Hoffman's clients include Boston's Museum of Science, Scottrade Financial Services, Harpoon Brewing, Worcester Polytechnic Institute, Compass Bank, Private Healthcare Systems and CGM Mutual Funds.


Sign up to our newsletters

Company of the Week

PAN Communications is an award-winning integrated marketing and public relations agency for B2B technology and healthcare brands. PAN's data-driven approach allows the firm to specialize in public relations, social media, content and influencer marketing, and data and analytics. PAN partners with brands to create unique, integrated campaigns that captivate audiences.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above