Euro RSCG Buys Stake in Tyee Group
The group will become known as Tyee Euro RSCG and will become part of Euro RSCG's branded marketing services operation, the Sales Machine.
Some quick info to keep you up-to-date, including the number of marketers who say their teams are understaffed.
More than 80% of Americans want to receive ads from retailers and e-tailers; though only 57% say they want to hear from them when there is a sale or promotion.
The social networking giant saw a 31% year-over-year average increase in spend per advertiser on retargeting.