Draft NY Opens Office for Verizon

Share this content:
Draft New York opened a satellite office to house its entire Verizon Communications account team of 140 executives.


The team takes over the former space of Draft sister agency Foote Cone & Belding. Draft and FCB are part of Interpublic Group of Companies Inc., one of the world's leading agency holding companies.


Draft New York is Verizon's agency of record for direct response and product advertising to the mass market across all its main businesses. Draft has handled the Verizon account for 10 years.


Separately, Draft New York appointed Steven Kinder to run its DraftWorks division as senior vice president and director. He was previously first vice president and director of marketing services for Prudential Securities Inc.


DraftWorks offers creative and production processes that specialize solely in updating, revising and slightly modifying large volumes of existing marketing materials. It maintains a staff, training program and mechanical process separate from the agency.


Loading links....

Sign up to our newsletters

Company of the Week

We recently were named B2B Magazine's Direct Marketing Agency of the Year, and with good reason: We make real, measureable, positive change happen for our clients. A full-service agency founded in 1974, Bader Rutter expertly helps you get the right message to the right audience at the right time through the right channels. As we engage our clients' audiences along their journey, direct marketing (email, direct mail, phone, SMS) and behavioral marketing (SEM, retargeting, contextual) channels deliver information relevant to the needs of each stage. We are experts at implementing and leveraging marketing technologies such as CRM and marketing automation in order to synchronize sales and marketing communications. Our team of architects and activators plan, execute, measure and adjust in real time to ensure the strategy is working as needed and change things if it's not.

Find out more here »

DMN's Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here