DM News June 19 issue is available as a PDF
The DM News June 19 issue is now available as a PDF file. Click on the link to download it. http://www.dmnews.com/cms/lib/6265.pdf <BR>
Linking price quotes to CRM opens new personalization opportunities
Accenture finds that digital and mobile are taking a sizable share of companies' advertising budgets—equal to that of television ads.
Western Union's head of global social strategy explains how tapping into customers' distinct cultures and needs creates engaging, relatable stories that prompt action.