Devon Direct Wins Benny for The Dot.com People
The campaign took the top award in the business-to-business space advertising category. Devon is an independent direct marketing agency with billings of $290.6 million.
The Postmaster General envisions a bright future for mail--especially if the exigent surcharge is restored.
Linking price quotes to CRM opens new personalization opportunities
Accenture finds that digital and mobile are taking a sizable share of companies' advertising budgets—equal to that of television ads.