Dell Adds Bulletin Board, Other Features to Web Site

Share this content:
To help achieve its goal of 50 percent sales online by the year 2000, Dell Computer Corp. last month added new features to its Web site (www.dell.com.), including a community bulletin board and discussion area.


Customers also can build a computer system and store the configuration for as many as two weeks so they or a friend can review the system at a later date. The discussion area, dubbed Dell Web Talk, serves as an information exchange for Dell computers and already touts more than 25,000 registered domestic and international members. Dell, Round Rock, TX, made these and other changes based on customer research conducted over the past year.


"We want to have one of the most user-friendly Web sites and online stores in the industry," said Scott Eckert, director of Dell's online division.


Since July 1996, Dell's sales via the Internet have grown to more than $5 million a day. The site receives more than 1.5 million visits a week and hosts more than 3,000 Premier Pages, or private sites for its business customers.
close

Next Article in Agency

Sign up to our newsletters

Company of the Week

USAData helps businesses find new customers and grow their current customers through a combination of data and digital marketing services, and easy-to-use SaaS technology products. We enrich customer data so businesses can more effectively target and communicate with customers, and connect them with their best look-alike prospects through digital and traditional channels. We make it easy through simple, self-serve applications and APIs, as well as through full-service programs managed by our Data and Digital experts. 

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above