Dell Adds Bulletin Board, Other Features to Web Site

Share this content:
To help achieve its goal of 50 percent sales online by the year 2000, Dell Computer Corp. last month added new features to its Web site (, including a community bulletin board and discussion area.

Customers also can build a computer system and store the configuration for as many as two weeks so they or a friend can review the system at a later date. The discussion area, dubbed Dell Web Talk, serves as an information exchange for Dell computers and already touts more than 25,000 registered domestic and international members. Dell, Round Rock, TX, made these and other changes based on customer research conducted over the past year.

"We want to have one of the most user-friendly Web sites and online stores in the industry," said Scott Eckert, director of Dell's online division.

Since July 1996, Dell's sales via the Internet have grown to more than $5 million a day. The site receives more than 1.5 million visits a week and hosts more than 3,000 Premier Pages, or private sites for its business customers.

Next Article in Agency

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above