Convergys To Employ Naviant Marketing Solutions in CRM Services

Share this content:
Convergys Corp., Cincinnati, said last week it would incorporate marketing technology from Naviant Marketing Solutions Inc. into its customer relationship management services.


Naviant, Newtown Square, PA, is supporting Convergys' Smart Contact System, which allows call center agents to have customized interactions with customers through telemarketing, inbound customer service and Internet channels. Naviant will design and build a data warehouse designed to allow Convergys to predict and profile customer behavior.


Convergys, a provider of outsourced call center services, also said it would offer other Naviant Internet marketing solutions to its clients. Those products include Naviant's suite of list services and its e-Targeting suite of solutions for online advertising.

Sign up to our newsletters

Company of the Week

USAData helps businesses find new customers and grow their current customers through a combination of data and digital marketing services, and easy-to-use SaaS technology products. We enrich customer data so businesses can more effectively target and communicate with customers, and connect them with their best look-alike prospects through digital and traditional channels. We make it easy through simple, self-serve applications and APIs, as well as through full-service programs managed by our Data and Digital experts. 

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above