Braun's New Syncro the Buzz at Lowe Lintas
The launch will include online and offline advertising as well as direct mail.
Gillette said its latest Syncro technology offers closer shaves than ever before.
Linking price quotes to CRM opens new personalization opportunities
Accenture finds that digital and mobile are taking a sizable share of companies' advertising budgets—equal to that of television ads.
Western Union's head of global social strategy explains how tapping into customers' distinct cultures and needs creates engaging, relatable stories that prompt action.