Aurora Foods Selects Marketing Specialists Corp. as National Broker

Share this content:
Aurora Foods Inc., St. Louis, yesterday said it has selected Marketing Specialists Corp., Dallas, as its national sales and marketing agent for the retail market.


Effective immediately, the food brokerage will provide merchandising services for Aurora's U.S. retail food accounts.


Marketing Specialists will assume full national representation for all of Aurora's premium brands, which include Duncan Hines baking mixes, Mrs. Butterworth's and Log Cabin syrups, Aunt Jemima frozen breakfast products, Lender's bagels, Mrs. Paul's and Van de Kamp's frozen seafood and Celeste pizza.


Under the agreement, the foods producer expects to be able to reduce its costs of sales going forward.

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above