Aqua Systems Calls WilliamsRandall

Aqua Systems awarded its full-service advertising account to WilliamsRandall Marketing Communications, Indianapolis.

The agency will develop business-to-consumer and business-to-business ads for Aqua Systems. The win comes soon after WilliamsRandall bagged new clients such as Irwin Mortgage, NCAA, 500 Festival and Indianapolis Economic Development.

Aqua Systems serves residential and commercial markets with water purification systems, bottled water and water softeners.

Founded in 1979, WilliamsRandall bolstered its technology offering in the past 18 months given the growing importance of online marketing. The agency struck new partnerships, changed its business model and hired 10 employees, raising headcount to more than 40. The agency also has an office in Terre Haute, IN.

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