American Family Publishers Selects McCann-Erickson

Share this content:
American Family Publishers has appointed McCann-Erickson, Seattle, as its national advertising agency for the American Family Publishers Sweepstakes. The agency was hired to create new excitement for the sweepstakes, as well as new branding for the company.


The initial campaign will break in December to support this year's $11 million grand prize award. American Family Publishers, which provides mail order for hundreds of magazines, has awarded more than $75 million in prizes to more than 250,000 winners as part of its annual sweepstakes.
close

Next Article in Agency

Sign up to our newsletters

Company of the Week

PAN Communications is an award-winning integrated marketing and public relations agency for B2B technology and healthcare brands. PAN's data-driven approach allows the firm to specialize in public relations, social media, content and influencer marketing, and data and analytics. PAN partners with brands to create unique, integrated campaigns that captivate audiences.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above