Agency.com Acquires I-Traffic

Share this content:
Interactive marketing shop Agency.com, New York, plans to buy Interactive Traffic Inc., San Francisco, the direct marketing services agency popularly known as I-Traffic, according to an IPO filed this week with the Securities and Exchange Commission. The documents also revealed the company is acquiring Visionik, an interactive development company in Denmark valued at $5.9 million.


Although Agency.com is still in its so-called "quiet period" and can't comment, the public record reveals a cash-and-stock deal valued at $15 million, along with performance-based incentives that will be determined after Agency.com officially becomes a public company.
This article is part of the DMNPolitics site, in partnership with Fluent. Click on the footer to see all of our content about the 2016 Election

Loading links....
close

Next Article in Agency

Follow us on Twitter @dmnews

Latest Jobs: