ABR 2010: Crispin, Porter + Bogusky

Share this content:
Crispin, Porter + Bogusky
Crispin, Porter + Bogusky

Agency: Crispin, Porter + Bogusky

Location: Miami

Year Founded: 1965

Number of offices: 5 offices in 3 countries

2009 Revenue: N/A

Web site: www.cpbgroup.com

Key executive: Jeff Hicks, President/CEO

Major discipline/capability: N/A

Key clients: Burger King, Microsoft, Coke Zero, Best Buy, Old Navy, Domino's Pizza, Gap, Geek Squad, Kraft

Latest trends: Increased use of digital media, increased use of blogs, social networking, and other social media, increased analytics – use and sophistication

 Notable new campaigns: Burger King, Whopper Sacrifice - TV, Microsite; Burger King, Tony Stewart – TV, Live broadcast on truthabouttony.com, Sunglasses, Banners, Radio; Best Buy, Twelpforce – TV, Twitter page, Banners, Theater Digital Media, Print; Coke Zero, Mean Troy – Super Bowl, TV; Domino's New and Improved – TV, Microsite with Documentaries, YouTube Homepage Takeover; Gap, Holiday Cheer Factory – Interactive, Integrated Interactive, Print, TV; Hulu, Evil Plot to Destroy the World – TV; Microsoft, Real PC – TV, Devices Without Walls Instillation (OOH); Microsoft, Laptop Hunters – TV, Banners, Homepage Takeovers; Microsoft, Windows 7 (biggest launch ever) – TV, OOH and Print, 7 Second Demos, Microsite, Homepage Takeover, Widget, Mobile, Integrated; Old Navy, Modelquins – TV, Interactive Super Search, Banners, Radio, oldnavyweekly.com, and gobblepalooza.com; Brammo, Shocking Barack – Documentary, Microsite

Sign up to our newsletters

Company of the Week

USAData helps businesses find new customers and grow their current customers through a combination of data and digital marketing services, and easy-to-use SaaS technology products. We enrich customer data so businesses can more effectively target and communicate with customers, and connect them with their best look-alike prospects through digital and traditional channels. We make it easy through simple, self-serve applications and APIs, as well as through full-service programs managed by our Data and Digital experts. 

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above