July 21, 1998
Advo Debuts Redesigned Web Site
Direct mail marketer Advo, Windsor, CT, recently launched its newly redesigned Web site (www.advo.com), which will highlight all of the company's products and services. The site also will provide how-to information for advertisers who are looking to efficiently target their direct mail advertising to consumers.
Company information will be available for the investment community at the site, as will information on Advo's public service program to recover missing children. Advo helps advertisers target consumers by using demographic, lifestyle and other criteria.