AdTech AG earns BPA accreditation
Independent ad serving services provider AdTech AG has earned an interactive accreditation from media auditor BPA Worldwide for its ad serving system Helios IQ.
BPA awarded the accreditation to AdTech in accordance with the Interactive Advertising Bureau's Ad Impression Guidelines.
The BPA accreditation indicates that AdTech carries a degree of transparency and accuracy in its digital campaigns with Helios IQ.
BPA Worldwide audits more than 2,700 media properties, including 2,000 business-to-business publications and 600 consumer magazines. BPA also serves more than 2,600 advertiser and agency members.