Adsmart Adds 61 Sites to Network
Other sites added to the network include: WX.com, the Weather Experts; Showtime Networks Inc.'s Whirlgirl; Homepage; GXNetwork; Zing Network; IB Channel.com; PC Love; and Let's Live Magazine.
Overall Internet ad revenues escalate by 15% to $23 billion, also fueled by increased activity in social media and video.
There are five reasons elite marketers trounce the competition: testing, targeting, spending, mobilizing, and democratizing.
Ads purchased programmatically will double this year to $10 billion, and then again to $20 billion in 2016, a new study forecasts.