Ad Pepper Names Spanish Chief

Share this article:
Ad pepper media, a European online advertising network, moved to shore up its position in the Spanish market this month by naming a new managing director for Spain. The move comes after some upheaval in its U.S. operations, where the CEO quit last month and the company was restructured.

Joost Scharrenberg will oversee ad pepper's Madrid and Barcelona office, bringing five years of experience in the Iberian online scene to his new job. Online analysts have considered Spain something of an Internet sleeper.

Jupiter, for example, forecast that Spain will be "above average" in total online households in Europe by 2005, with 13.4 million online users expected, triple the 1999 total. The new appointment, adpepper CEO Ulrich Schmidt said, will provide "a needed global perspective."
Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Next Article in News

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

B2B Marketers Can Now Self-Serve Ads on Facebook Exchange

B2B Marketers Can Now Self-Serve Ads on Facebook ...

Sitescout's new integration with FBX opens up access to any size marketer, minus campaign spend minimums, according to the RTB company.

Day Two at DMA2014

Day Two at DMA2014

It was awards day in San Diego, with Teradata's Lisa Arthur being named Marketer of the Year, and Google Japan being feted for its direct mail prowess.

Today's Forecast: Chilly With a 10 Percent Lift in Parka Sales

Today's Forecast: Chilly With a 10 Percent Lift ...

The Weather Company launches a website offering marketers free advice on how to take advantage of shifts in the weather.