Acxiom Leader Opens Nasdaq Today
Acxiom originally was to open the Nasdaq on Sept. 13, 2001, but company officials were unable to travel to New York following the terrorist attacks. Acxiom has been listed with Nasdaq since December 1983.
Ogilvy & Mather launches OgilvyAmp, a think tank for data-driven marketers headed by expatriates from Little Rock's best-known data company.
Retail solutions provider seeks to up its data analytics game for large and midsized retailers.
Twenty percent of companies assume their data quality tools pay off, while another 10% doesn't monitor ROI at all.