Acxiom Data Network System Now Available

Share this article:
Acxiom, Conway, AR, announced last week the general release of the Acxiom Data Network (ADN), a desktop data delivery product. ADN gives users Internet access to Acxiom's InfoBase enhancement products for analysis, profiling and segmentation of data for direct marketing campaigns.


The release follows a six-week evaluation period during which a select group of businesses were able to try out ADN for no charge. InfoBase Enhancements will be available for a monthly minimum of $59.95. Future releases of ADN will enable users to integrate data directly into Web pages, call centers, point-of-sale applications and sales force automation software.


Acxiom's proposed merger with May & Speh, Downers Grove, IL, has gained approval from the Antitrust Division of the Federal Trade Commission. The merger, which still requires SEC clearance and shareholder approval, is expected to close shortly after shareholder meetings are held in mid-September.
Share this article:
close

Next Article in Data/Analytics

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Data/Analytics

Oracle Data Cloud Floats Into View

Oracle Data Cloud Floats Into View

It merges its BlueKai capabilities with other assets to introduce Oracle Data as a Service for marketing and social.

AmEx Veteran Takes COO Role at Acxiom

AmEx Veteran Takes COO Role at Acxiom

Kerry Hatch ran American Express's OPEN business card division and led units at Starwood and Time Inc.

Red Roof Inn Turns Weather Woes Into Major Sales

Red Roof Inn Turns Weather Woes Into Major ...

The hotel chain woos stranded airline passengers with deals based on flight cancellations.