Active Modules releases CRM for online and small businesses

Share this article:
Active Modules releases CRM for online and small businesses
Active Modules releases CRM for online and small businesses

Active Modules has released Active Purchase, a Web site module designed for online communities and small businesses.

The customizable product assists these companies with online sales. It provides CRM applications for the checkout process, as well as reporting tools and product performance tracking. Other functions include order history, discounts, coupons, invoices and customer support.

These functions enable commercial Web sites to manage PayPal and credit card transactions via a simplified interface. The system also helps to manage customer data, which can be used for future marketing or customer relations efforts.

Early proponents of the new system include Jeff Smith, founder and CEO of business service provider Venexus.

The program runs on DotNetNuke. DNN is a Web application that provides a framework to commercial Web sites.

Active Modules' products are built around the DNN or Microsoft.NET platforms. The Charleston, SC-based company specializes in Web applications for CRM, Web site development and e-commerce. It could not be reached for comment as of press time.

Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Data/Analytics

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Data/Analytics

Acxiom East?

Acxiom East?

Ogilvy & Mather launches OgilvyAmp, a think tank for data-driven marketers headed by expatriates from Little Rock's best-known data company.

Epicor to Acquire Analytics Provider QuantiSense

Epicor to Acquire Analytics Provider QuantiSense

Retail solutions provider seeks to up its data analytics game for large and midsized retailers.

One Third of Companies Fail to Measure Data Quality ROI

One Third of Companies Fail to Measure Data ...

Twenty percent of companies assume their data quality tools pay off, while another 10% doesn't monitor ROI at all.