AccuData Solution Segments ADVO Database
This data solution is a way to segment ADVO's database of 115 million residential households by ethnicity, lifestyle and demographic criteria.
A campaign for Ben Carson raised $2.8 million despite his lack of cooperation.
He leaves the top job at PepsiCo Foods to take the spot vacated by Greg Steinhafel in the aftermath of the data breach.
Nationwide and State Farm veteran Pamela El takes the league's marketing helm next month.