ABR 2010: OgilvyOne Worldwide

OgilvyOne Worldwide

Agency: OgilvyOne Worldwide

Location: New York

Year Founded: 1972

Number of offices: 115

2009 Revenue: N/A

Web site: http://ogilvy.com

Key executive: Brian Fetherstonhaugh, Chairman/CEO

Major discipline/capability: Consulting, marketing and interactive strategy, social media, business development, marketing analytics, database technology, performance marketing, ROI optimization, communications, creative ideation, CRM, eCRM and loyalty marketing, direct marketing, multi-channel direct response, interactive marketing, integrated campaigns, digital dialogue, call center strategy and implementation, direct and digital media planning and buying , database management

Key clients: IBM, American Express, Cisco, Lenovo, SAP, Yahoo!, Zurich, British Airways, Nestle, Unilever

Latest trends: Search, social media, mobile, global low cost production, performance marketing

Notable new campaigns: IBM - Smarter Planets. Smarter Cities (Global); IKEA (Germany); Zurich - Helpoint (Global); American Express - Realize the Potential (Global)