Wendy's targets bargoers with digital music spots
Hoping to catch the hungry, late-night bar and nightclub crowd, the fast food chain Wendy's has partnered with in-venue digital music provider Ecast. "We think this fits in perfectly with our late-night business, but all through the day as well," said Bob Bertini, director of communications for Wendy's.
The e-mail address(es) that you supply to use this service will only be used to send the requested article.