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France's eBay ruling may affect the US

Bryan Yurcan July 14, 2008

On June 30, the Paris-based Tribunal de Commerce ordered eBay to pay $61 million to French luxury goods group LVMH for allegedly allowing the sale of counterfeit goods on its Web site. The ruling raised eyebrows throughout the e-commerce world, especially in light of a similar lawsuit filed against the online auctioneer by Tiffany & Co. in the US.

Alterian acquires Mediasurface

Lauren Bell July 08, 2008

Alterian, a provider of integrated marketing platforms, has acquired Web content management company Mediasurface for $35.6 million. Mediasurface offers content management and executions for Web sites, as well as corporate intranets, extranets and social media networks.

Virgin scooping up Silverjet fliers

Lauren Bell June 05, 2008

Virgin Atlantic has launched an outreach initiative to lure fliers stranded by the grounding of British business-only airline Silverjet. Passengers with tickets to fly Silverjet from June 6-June 30 are being offered special one-way fares if they trade for Virgin tickets on the same date and route.

Silverpop uses London office to expand internationally

Dianna Dilworth May 23, 2008

E-mail marketing firm Silverpop is expanding its business internationally into the European and Asian markets. The ESP's London office will be spearheading the global expansion under the guidance of Will Schnabel, who was recently appointed to vice president of international markets.

E-mail is key for b-to-b marketers in UK: Newsweaver survey

Dianna Dilworth May 14, 2008

As more American ESPs have been taking on clients and opening offices in the UK — for example, e-Dialog and Datran Media — UK-based b-to-b e-mail marketing is on the rise, according to a new survey by e-mail marketing firm Newsweaver.

BBC launches magazine stateside

Lauren Bell May 14, 2008

BBC Worldwide is launching its BBC Knowledge Magazine in the US with a 1.3 million-piece direct mail push. Marketing efforts for the science and history magazine will kick off in late June, and the magazine will hit newsstands in August.

WPP Group posts 10% Q1 revenue gain in North America

Chantal Todé April 25, 2008

Communications holding company WPP Group reported first quarter revenue for the three months ended March 31 rose 15.6% for a total of $3.08 billion. The North America region remained relatively strong throughout the quarter, growing faster than might be expected based on reports of an economic slowdown, according to a statement from the company.

Big dip for UK dm

April 21, 2008

According to the quarterly Bellwether Report from the UK-based Institute of Practitioners in Advertising, the direct marketing sector is showing its biggest decline in eight years. Budgets dropped 6.3% in the last quarter, the report said, spurred by weak sales and ongoing economic concerns.

Hachette Filipacchi UK acquires Digital Spy

Mary Elizabeth Hurn April 14, 2008

Hachette Filipacchi UK has acquired UK-based entertainment news Web site DigitalSpy.co.uk. There will be no changes to Digital Spy's editorial or management teams. The financial aspects of the acquisition were not disclosed.

Orbitz global CMO takes flight

Dianna Dilworth December 18, 2007

Travel Website Orbitz has eliminated its global CMO position, in order to focus marketing at a more regional level. This move reflects a structural change that Orbitz executives say the company has been undertaking over the past few months.

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