Travel & Recreation Articles

In Circulation: Rodale's Lambiase talks about circ strategy

Lauren Bell May 05, 2008

DMNews' Lauren Bell sits down with Rodale's Chris Lambiase — fresh off his promotion to VP and group publisher for Running and Cycling and Rodale's double "Ellie" win at the ASME awards last week.
 

Disney targets Latino customers with affinity magazine

Lauren Bell May 05, 2008

The Walt Disney Co. will launch its first Spanish-language magazine in the US on July 14. Disney En Familia, aimed at young Hispanic mothers living in the US, will be sent to 350,000 families in its first run.
 

Travel + Leisure Book Buyers available

April 18, 2008

Millard Group has introduced the Travel + Leisure Book Buyers list to the market. This new list reaches global travelers who have purchased one or more books from the editors of Travel + Leisure magazine.
 

Radisson Hotels pushes consumer-shaped stays

Dianna Dilworth April 14, 2008

Radisson Hotels & Resorts, a Carlson Hotels Worldwide brand, has debuted a new North American market­ing campaign in a move to target busi­ness travelers through messaging related to the experience of the hotel stay.
 

Partnerships boost circ for Global Traveler

Lauren Bell April 10, 2008

Global Traveler has teamed with the InterContinental Hotels Group (IHG) in its latest round of circulation-boosting partnerships. The magazine, aimed at high-yield business and luxury travelers, plans to report a monthly circulation of more than 100,000 starting in May.
 

Four Seasons Magazine adds more luxury, branding elements

Lauren Bell April 02, 2008

Four Seasons Hotels and Resorts has redesigned and relaunched its branded in-house magazine. The new Four Seasons Magazine, published by Pace Communications, was released April 1 in guest rooms and common areas at all Four Seasons hotel and spa properties. It will be published quarterly.
 

Gaylord taps Clarabridge for customer understanding

Lauren Bell March 24, 2008

Gaylord Entertainment Co., a hospitality and event planning company, has plans to use Clarabridge's text analytics customer experience management (CEM) software to gain a better understanding of its customers.
 

Catholic Travelers lists available

March 18, 2008

Trinity Direct has introduced the Catholic Travelers by Age list to the market. This lists consists of identified Catholics who have purchased travel packages, cruise accessories and other travel-related products.
 

KOA adds new loyalty program

Lauren Bell March 10, 2008

Kampgrounds of America (KOA) has teamed with Smart Button Associates to start a camping rewards program online. Smart Button provides the technology platform for KOA Value Kard Rewards, which gives cardholders points for staying at a KOA campground.
 

L.L. Bean heads to Chicago

Chantal Todé February 25, 2008

L.L. Bean's growing retail strategy will reach outside the northeast corridor for the first time in September, when the multichannel merchant opens a 30,000-square-foot store in the affluent northwest suburbs of Chicago.
 
 
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