SPAM Articles

Spammers threaten legitimacy of the e-mail channel

Dianna Dilworth December 18, 2007

Despite sophistication in ISP e-mail delivery policies and developments by malware services firms, this past year saw spam hit an all time high.
 

FTC settles with Adteractive over deceptive spam

Ellen Keohane December 06, 2007

The Federal Trade Commission has reached a settlement with Adteractive Inc., an online advertising company, for its alleged use of "deceptive" spam e-mails and online advertising to draw people to its Web sites.
 

Delivering through AOL isn't easy: Dot Email report

Dianna Dilworth October 09, 2007

AOL is the toughest nut to crack for e-mail deliverability for marketers, while Google's Gmail is the easiest, according to a recent survey by online community for e-mail marketers Dot Email.
 

Welcome e-mails gain popularity for retailers

Dianna Dilworth September 27, 2007

Welcome e-mails are on the rise, as 72 percent of major online retailers regularly send out welcome e-mails this year, up from 66 percent last year, according to a new study by the Email Experience Council, the Direct Marketing Association's group that focuses on the e-mail marketing industry.
 
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