Lists Articles

1 Touch Marketing acquires Paradise Coast Media

Mary Elizabeth Hurn June 12, 2008

List provider 1 Touch Marketing (1TM) has entered into an agreement to acquire interactive marketing and advertising firm Paradise Coast Media. 1TM, which offers opt-in e-mail, SMS, postal and lead-generation marketing services, will be acquiring around 300 new clients in the move.
 

Southern Poverty Law Center donors list available

June 11, 2008

Names in the News has been awarded management of the Southern Poverty Law Center donor file. The Southern Poverty Law Center's legal department fights discrimination. Its Intelligence Project monitors more that 800 hate groups and tracks extremist activity nationwide.
 

Newlywed list new to market

Bryan Yurcan June 10, 2008

ListSolutions has introduced the A Walk Down The Aisle list to the market.This file features husbands and wives who have not yet celebrated their first anniversaries. These are individuals who are likely looking for products to help them establish their new life together as a joint household
 

InfoGroup sets timeframe for SEC filing

Bryan Yurcan June 09, 2008

InfoGroup, formerly InfoUSA, said it would file overdue 10-K and 10-Q forms with the federal Securities and Exchange Commission by the end of July.
 

Chavez supporters united in new-to-market list

June 09, 2008

Robertson Mailing List Company has introduced the Linda Chavez masterfile to the market. This list reaches a database of individuals who have contributed to the various political and nonprofit groups formed by conservative talk show host Linda Chavez.
 

Improve mailing list measurement

June 09, 2008

Every campaign using lists requires proper measurement — after all, marketers need to learn from their results in order to do better. Four industry experts share their insight.
 

MAG debuts ethnic consumer list

June 06, 2008

Marketing Advisory Group has introduced the Consumers by Ethnicity from Listopedia Consortium Mailing List to the market. The list reaches a database of consumers from a variety of cultural backgrounds.
 

Small and at-home professionals list introduced

June 05, 2008

ETargetMedia.com Inc. has introduced the Small Office Home Office Business Professionals file to the market. This list reaches home office business executives where they work, via e-mail or postal address.
 

New donor files available from Infocore

June 04, 2008

Infocore has launched a nonprofit co-op database of multidonors to specific verticals, Donorlytics: Multi-Donors on Demand Response Model.
 

New list reaches home school households

June 03, 2008

Political Fundraising Lists has introduced the Conservative Home School Families list to the market. These families have committed both their time and resources to providing their children with best possible education.
 
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